Strategic planning support: Footprints Community
Status: Completed in July 2021
Client: Footprints
Background
Footprints in Brisbane Inc. is a leading not-for-profit provider of community-based services, working in the community for over 30 years. In early 2021, Footprints engaged Beacon Strategies to provide external support with their latest strategic planning process to guide the organisation’s growth and development over the next few years and support with strategy execution.
Approach
We applied our 6-step approach to strategic planning to ensure Footprints leaders had the information and insights they need to feed into the development of an effective strategic plan, including:
Looking internally — we heard from those close to the organisation about current state and desired future state, through online focus groups with staff and a desktop review of key documents
Looking externally — we heard from Footprints consumers and stakeholders (e.g. referral partners, funeral, peak bodies) through targeted interviews
Preparing participants — we delivered a webinar to brief Footprints Board and executive management to summarise key findings and inspire strategic thinking in preparation for the planning session.
Formulating the plan — we facilitated a session with the Board and EMC to identify Footprints’ objectives, strategic activities and change activities
Developing the product — we drafted a strategic plan document to articulate the organisation’s strategic direction over the next few years.
Outcomes
In July 2021, the final strategic plan for Footprints was delivered. The report included a high-level summary of Footprints’ strategic direction over the next three years, priorities in the development of this strategy and an in-depth look at each of the strategic directions.
To close out the project, the Beacon Strategies project team held a Strategy Execution workshop for the implementation of Footprints’ Strategic Plan 2021-2024. The findings of this workshop were used to feed into the development of a task-level internal plan to guide the execution of the organisation’s strategy.
Footprints shared the final version of the strategic plan on their website (https://footprintscommunity.org.au/) and can be downloaded below.
